Tictail.com Dot-com Redesign
I worked with our merchandisers and product designers to apply an evolved Tictail brand to a new e-commerce experience—providing intuitive, customizable storefronts for our 100,000+ brands and shoppers with an inspiring space to discover something new.
Creative Lead
Creative Direction: Dan Blackman
Product Design: Katryna Jones, Peter Nilsson
Writing: Shoko Wanger
Development: Lawrence Wakefield
Tictail, New York
Tictail.com Content Marketing
Relevant content marketing supports what makes this platform unique. A defined audience, malleable template, and appropriate cadence was established to drive profitable viewer interactions on the website and through syndication networks.
Creative Lead
Creative Director: Dan Blackman
Developer: Justin Parker
Writer: Shoko Wanger