Rippling Art Direction

We developed new asset systems that can easily adapt across different platforms—boosting the brand's visibility on web, in ads, and in marketing campaigns. By developing our new 3D and vector illustration styles, we elevated brand storytelling to be more engaging to users and to stand apart from Rippling’s competitors—driving higher conversion rates in our advertising efforts and amping up brand recognition.

Art Director

Rippling Studio Team:
Creative Director: Nick Weisner
Design Director: Dan Schwer
Motion Designer: Ben Chwirka

Collaborators:
Motion Design, 3D system: Playlist Studio
Illustration, isometric library: Meghdeep Sarkar
Illustration, user portraits: Andrei Nicolescu